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Search Engine Optimization (SEO)


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Best SEO Training Institute in Surat

Search engine optimization (SEO) is a technique which is used to boost traffic to a website. SEO is all about getting a high-ranking in the search engine results (SERP) based on search query; Search Engine contains Google, Yahoo, and Bing etc. we provide Best SEO Training Course in Surat with 100% Job Placements.

Why to join our SEO Course institute in Surat?

Our Search engine optimization course will let you know how the search engine works for delivering the best results. Xplore institute offers real-time as well as placement oriented SEO Training Course in Surat. Our SEO program involves fundamental to advanced level and also our SEO training course will help you to get the jobs in good MNC Companies in Surat or anywhere once you complete our SEO Training Course from our institute. Our SEO instructors are certified professionals and also have a real time working experience on Live Projects. We certainly have created our SEO Training Module in such a way that everyone can learn this SEO Course very easily.

Xplore institute provides Best SEO training program with lab facilities together with Live Project Training as well as Class room Training. Our Best SEO Course will give you much better knowledge for ranking any website in Google and other search engines. There are several SEO Training institute offering you SEO Classes in Surat. But Xplore institute is regarded as the best Search engine optimization Training Institute in Surat, Gujarat. We usually provide result driven Search engine optimization Training to our students. Our primary goal is always to prepare our students with the latest ethical SEO Techniques which can help you to improve your career in Digital Marketing Field.

TOPICS COVERED in SEO Training Course:

Search Engine Optimization Basics

  • What is Search engine optimization?
  • History of Search engines?
  • How is SEO important in digital marketing?
  • How is search engine optimization (SEO) important for companies?
  • How can search engines impact the brand and sales of a company?
  • How does search engine algorithm work?
  • Components of search engines?
  • Different types of search engines?
  • Operators used in SEO Algorithms used in SEO Updates of SEO

Google Webmasters Tools

  • Adding a Site and Verification Process
  • Configuration
  • Settings
  • Geographic Settings
  • URL Parameters
  • Site Links
  • Crawl Errors / Stats
  • Google Fetch
  • Blocking the Crawler and blocked pages
  • Traffic
  • Search Queries
  • Links to Site / Internal Links
  • Optimization
  • Sitemaps
  • Remove URLS from index
  • HTML Suggestions
  • Content Keywords

Research and Analysis of Keywords

  • Importance of keywords in SEO
  • Analysis of keywords for a particular company
  • Research on keywords
  • Different types of keywords
  • Analysis of keywords using google ad words
  • Competitor analysis
  • Fitting right keywords to the project

On Page Optimization

  • How is on page optimization important in SEO
  • Web layout structure
  • Codes used in website
  • Design factors and guidelines
  • Differences between dynamic and static sites?
  • Domain name optimization
  • File name and folder name and URL optimization
  • Title tag optimization
  • Meta tags optimization
  • How to write meta description
  • Meta robots
  • Header optimization
  • Footer optimization
  • Anchor link optimization
  • Content writing for seo
  • Site maps submission
  • Image optimization
  • URL optimization

Dynamic site Optimization Techniques

  • WordPress SEO
  • Black hat SEO techniques

Off page Optimization

  • Introduction to off page optimization
  • Factors affecting offsite optimization
  • Importance of offsite optimization
  • Current scenario of search engine optimization
  • On page optimization versus off page optimization
  • How to build links?
  • Type of linking methods
  • Link checking tools
  • Directory submissions
  • Social book marking
  • Posting classifieds
  • Importance of integration of blog to gain SEO
  • Local listing
  • Forum signatures
  • Article submissions
  • Importance of social buttons and social media
  • Press release submission

SEO Reporting

  • Website position analysis
  • Monthly reports
  • Cyclic SEO

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Duration 2 Month
Seat available 10

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